Pay-Per-Click Marketing for E-Commerce
Paid search advertising allows you to place your brand in front of potential customers at the moment they are searching for your product or service. Unlike SEO, paid search gives you control over when your ad is displayed in search results, and the messaging of your ad. Most importantly, you have access to powerful and actionable real-time data that can be used to adapt your strategy and messaging at any time.
A Holistic Approach
Understanding our client’s business is paramount to our success in paid search. Flying Point’s PPC and SEM specialists develop unique strategies tailored to fit our client’s goals that are based off of in-depth market and competitor research.
Utilizing state-of-the-art industry tools and technology, in combination with personalized review and analysis, our PPC and SEM experts carefully monitor and evaluate all campaigns, shaping them through constant testing to ensure our client’s goals are achieved.
Looking beyond our SEM campaigns and analyzing performance data across multiple channels helps us to understand the entire customer journey and the synergies between channels. Incorporating a solid test-and-learn plan into our SEM strategies allows us to constantly achieve ever-improving metrics and ROI.
Search engine marketing is the most effective acquisition channel for 85% of retailers surveyed.
– Search Engine Watch
What Our Clients Have To Say
Ever had the feeling you were missing out on revenue from Google Ads? Get a digital marketing audit now and we can show you exactly where you need to improve.